Grabbing the attention of a buyer scanning the store aisles necessitates careful packaging. It goes without saying that eye-catching packaging is your ticket to a customer’s eyes and heart. It’s no surprise that businesses are abandoning traditional, rigid packaging in favor of custom stand up pouches. They are adaptable, versatile, and appealing for promoting your brand and increasing sales.
Even when competing against the big dogs, this lovely option will net you a tidy profit. If you’re still not convinced, here are the top benefits of stand-up pouches for enhancing your brand identity.
Perfect Designing Opportunities to Help Your Brand Skyrocket
Stand-up pouches that have been digitally printed can be used to promote your brand in a variety of ways. Every inch of the pouch can be used to display quirky and exciting graphics, your logo, branding message, or product details. High-definition graphics also allow you to print what you need when you need it.
Respond to changing market trends or seasons with digital printing, which also allows for short and medium runs. There’s no need to stock up on extra inventory when you can avoid it with this flexible packaging.
For example, for the holiday season, turn your coffee bags into a Christmassy bonanza with colorful packaging and then return to your regular design.
Packaging is now faster and less expensive than ever before.
Plates are not required to set up or create digitally printed stand-up pouches. All it takes is a digital file to print your bags in a matter of minutes, rather than weeks to make the plates and print the packages.
Packaging turnaround time is reduced, resulting in a faster time-to-market for your product. It’s also a no-brainer if you don’t want to raise your branding costs. When compared to rigid packages, it reduces packaging costs by 3-6 times.
The bottom line is that if you choose to use custom printed stand up pouches to promote your company’s brand identity, your profit margins will improve.
Allows for design flexibility for limitless ways to show off
There are no lengthy processes or costly setups required to change the design or size of this flexible packaging because there are no plates. You can change the design or create a new one with just one new digital file. You can experiment with the artwork on the Custom Stand Up Pouches and change it on the fly.
For example, if you have a new idea for a tagline and want to put it on your bags, you don’t have to change the entire setup. You can even change the design to reflect market packaging trends.
Resistant Materials and Customized Sizes for a Longer Shelf Life
Because retail shelf space is limited, stand-up pouches in customizable sizes allow you to make the most of every square inch.
Another plus is that their materials are customizable and safe. They keep snacks, pet treats, coffee beans, and other food products fresh and safe during transportation. Puncture-resistant films offer additional defense against moisture, UV rays, and contaminants.
The digitally printed stand-up pouches provide limitless possibilities for creating personalized branding designs. It is an additional consumer engagement tool that includes features such as QR codes, a child-resistant zipper, and hang holes to make your bag more visible and appealing.